Technology
Altiora University · marketing intelligence and AI for universities

Make marketing decisions you can defend.

We help university teams put marketing costs and outcomes into a clear view they can explain. Start with Altiora Impact, agree the definitions and assumptions, and use a defined pilot to prepare the next budget decision.

Explore the sample universityDiscuss an Impact pilot
Start here · Altiora Impact

Understand performance before you change it

Impact brings marketing investment and recruitment outcomes into one understandable view. Explore costs, sources, assumptions and gaps, then prepare a leadership report your team can explain.

  • Observed performance: spend and recorded outcomes, with period, cohort and source
  • Estimated return: labelled as an estimate, with the value basis and attribution assumption beside it
  • Incremental impact: shown only where an experiment or other defensible comparison supports it

Sample-data demo available

How Impact worksTry the cost calculator

Who it helps

Marketing director
Where is performance improving, and where should we investigate?
Recruitment lead
How do enquiries relate to applications and enrolments?
Finance
Do the costs reconcile, and what assumptions drive value?
IT and data protection
What connects, who can see it and how is it supported?
Governing body
What decision does this evidence support?
The University product family

Six modules, introduced as they are ready

Impact is the entry point. The other five modules extend the workflow: respond to interest, extend trusted reach, support conversations, build capability and engage across languages. Each will be offered when it is ready for a pilot.

Altiora CRM

Consistent, timely enquiry follow-up.

In development for pilots

Altiora Advocate

Authentic university stories, easier to share and trace.

In development for pilots

Altiora Voice

Useful applicant answers and reliable human handoff.

Website demo (not yet a deployable service)

Altiora Academy

Learning towards a defined university standard.

In development for pilots

Altiora Meet

Multilingual event participation.

In development for pilots

A 90-day Impact pilot

One institution, one recruitment cohort, a defined cost ledger and a board report at the end.

See the pilot scope

Availability last reviewed 5 October 2026.